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A portfolio strategy that includes print and digital publications aimed at segments such as age, gender, ethnicity, location and special interests has a promising future for newspaper companies worldwide
Mitko Dimitrov
2011-03-08 12:58
Links:
[1] http://rlnus.comwww.wan-ifra.org/reportdnl?fid=28458&nid=33770&fty=4
[2] http://rlnus.comwww.wan-ifra.org/category/reports/advertising
[3] http://rlnus.comwww.wan-ifra.org/category/reports/business-management-organisation
[4] http://rlnus.comwww.wan-ifra.org/category/reports/electronic-media